Fashion Photography
Filed under: Fashion Photography

Ever heard of Steven Meisel, Patrick Demarchelier, Ellen von, Mario Testino, Juergen Teller, Rankin, Unwerth and Inez Lamsweerde? They are some of the most famous fashion photographers of recent times. Fashion photography is devoted to display of latest trends in clothing and other fashion items, and it is most often done for fashion magazines and advertisements. Over the years, fashion photography has been explored and has been elaborated by the use of story lines and exotic locations.

A Career in Fashion Photography

Some use photography as a hobby some feel so passionately that it becomes a job. Becoming a fashion photographer is not an impossible dream, as there are huge-audiences all over the world looking for something new and different. Fashion photography is associated with glamorous international style and high pay-checks. The stakes are high though and to break in to this market is a huge challenge.

First things first, all photographers start out by creating a portfolio. This is the only way to get noticed by the photo editors of reputable magazines. The images must showcase the thematically linked pictures, and at the same time, must be able to highlight the range.

These days, Internet offers an inexpensive way to showcase the talent, as computer makes retouching and printing costs much affordable. However, industry professionals still like to see the old-fashioned style before hiring. The internet is a great way of getting noticed but you need the talent to begin with. Most renowned photo editors like to see the personality of the photographers through their pictures..

It is important to know about the magazine, what it does, who are the target audiences, who is the photo editor and so on. The work you show to the editors must be ruthlessly edited. Most of the beginners in the field of fashion photography make the mistake of not doing their research regarding the magazine they apply for.

Using photo agencies may be an advantage as they find and talk with possible clients. It is beneficial for new photographers, as they do not have contacts in the industry. But, photo agencies are not the only place to sell your work; why not set up your own art gallery.

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